Wednesday, August 10, 2011

Triple-S Makes Micheladas Fast And Easy.

Back in May, I told you about my late-in-life discovery of La Michelada, a beer-based cocktail of which I have become a fan.

I still see my girl, Monique, before every Chicago Fire home game. She’s the only vendor at Toyota Park who makes them. In case you're a Fire fan and would like to try one, she’s behind section 109, just south of the foot long sausage stand.

The term “Michelada” can cover many different preparations. The kind Monique makes is like a beer Bloody Mary.

Shortly after I posted my Michelada piece, I heard from Juan and Sasha Sotelo, who live in Brownsville, Texas, where they make a product called Triple-S Michelada Mix. Monique must be from Brownsville too, because Triple-S is right on the money as far as what I expect from my Michelada.

The Sotelos tell me they’re approaching their one year anniversary and their product is flying off the shelves. They just scored a big contract with H.E.B., a local mega-mart. Good for them, they seem like a nice young couple.

A 32-ounce bottle of Triple-S sells for $7.99 in grocery stores, $8.99 in liquor stores. That’s enough for eight Micheladas, at four ounces of mix to twelve ounces of beer, the ratio they recommend.

They also recommend ice. It gets really, really hot in Brownsville.

Triple-S makes a tasty Michelada, it eliminates the need to buy a bunch of ingredients you might otherwise not use, and it’s quick and easy.

The Sotelos say they’d like to have distribution in Chicago. Maybe I should introduce them to Monique?

31 comments:

Anonymous said...

Awesome mix.
Greg, Houston

Anonymous said...

Found these to be great hot weather thirst quenchers when made with a big, hoppy IPA or APA like Boulevard or Sierra Nevada, and lots of ice.
Ralph, New Haven MO

Anonymous said...

Tried this michelada mix on my recent trip to the Rio Grande Valley. Have never tasted anything like it before....amazing!!
Mike, Baton Rouge

Anonymous said...

Bought this mix at HEB. Took it home and tried it with vodka as a bloody mary.....highly recommend it! Joe De La Cruz, Mcallen

Anonymous said...

The best Michelada Mix out there. Bennie, Houston, Tx. (South Side, baby!!)

Anonymous said...

Can someone post if they are selling in Dallas yet?

Anonymous said...

Already counting down to spring break just for that bottle. I believe just up to Houston Heb's. Peter, SMU

Anonymous said...

Went to HEB in Port Isabel, Tx and these things were selling like crazy during Memorial Day weekend. Wanted to know what all the buzz was about and ended up going back to purchase 5 more bottles to bring back to Austin. When will you guys be in HEB's over here?
Samantha Vidal, UT Austin

Anonymous said...

2 words....THE BEST.
Lindsey Charles, San Antonio, Tx.

Anonymous said...

I just love drinking this mix. This is how my boyfriend and I have it. Fill tall glass with ice about 3/4 then shake Triple-S and slowly add about half-ways into glass. Add your beer and voila.
I recommend a straw cause all the good stuff is in the bottom.
P.S. Try it on olives and pickles too.

Maritza and Dave, Amarillo College Badgers!!!!

Anonymous said...

oohh my gosh this is my favorite mix and my cousin from brownsville brings me a case every time he visits me to atlanta. only wish it would sell over here soon. oh well gotta keep bringing them to me jerry...lol......
esmeralda jackson,
atl

Anonymous said...

Well at least the Rio Grande Valley has something awesome other than drugs coming up north.
George, Dallas, Tx.

Anonymous said...

To George from Dallas..
Be careful cuz I heard thaat mix has crack in it...that's why it's so ADDICTING!! LOL
Raulito, Edinburg High

Anonymous said...

In response to Lindsey Charles from San Antonio.....
3 words---The Very Best!!
Aurora Floyd,
Jacksonville, Florida

Anonymous said...

Will be buying as many as those as possible when Labor Day comes around. Here we come SPI.
Angel Flores,
Port Aransas, Tx

Anonymous said...

This michelada mix is the bomb. I really think there is absolutely no competition that comes close to Triple-S. You don't have to add anything to it just your beer..I tried it with Dos Equis..ooohhh my God...truly mouthwatering and delicious.
Cynthia Sepulveda,
Lockhart, Tx (Bar-B-Que Capital of Texas)

Chuck Cowdery said...

It's fascinating to me that people keep finding this old post and commenting. Meanwhile, Monique is gone from Toyota Park and, of course, I can't get Triple-S here in Chicago, so I'm stuck making my own micheladas from scratch. Just made one last night, in fact.

Anonymous said...

I'm Dan from New Jersey. This red beer mix is delightful and tastes great with Sam Adams. Found it on eBay....great stuff.
Dan, Scarlet Raiders, Rutgers-Newark

Anonymous said...

Nothing like one of these during a sunset listening to love songs. Love life!!
Gayle, Austin, Tx

Anonymous said...

Being from California and now residing in Houston, Tx I've tried several different bottled ready-michelada mixes and this one by far is par excellence. A toast to the inventors!!!

John Williams III

Anonymous said...

This is my 4th michelada from the bottle tonight and the mariachi has never sounded better. Congrats Steve and Mandy, may your life together last a lifetime.
Jason, Best Man

Anonymous said...

Attended a wedding in Mcallen, Tx and after a long night of drinks had one of these micheladas the morning after to cure the hangover.....sure did the job. Where them tequilas at??
Martin, San Jose, CA.

Anonymous said...

Finally found them here in San Antonio.....these things are flying off the shelf.
L. Cabler, Spurs 4 Life

Anonymous said...

Incomparable taste. Very, very good michelada mix.
Joanna Vieyra, Palm Beach

Anonymous said...

Traveling to South Texas for Christmas with the family and the best michelada mix....Priceless.
The Rodriguez-Escalante Family Reunion 2012, Corpus Christi, Tx.

Anonymous said...

A case of Triple-S check, 3 cases of Dos Equis check and 3 bottles of Grey Goose check.....
Let's get this party started.
Jose, Rio Grande City

Anonymous said...

I just tried it and yes I can definitely say it's the best. Nice kick at the end.
Miguel Luna, SA, Tx.

Anonymous said...

Jamas habia probado una michelada tan rica. La tomo todos los fines y me encanta. WOW. Que padre que es de Brownsville.

Laura C.
Reynosa, Tamps. Mex.

Anonymous said...

It's about time we got a good tasting michelada mix. Kudos to Brownsville, Texas!!
Andy, Dallas

Anonymous said...

Just wanted to post that my hangover doesn't come around anymore. Thanks. Luis Garcia, from Laredo, Tx.

Chuck Cowdery said...

This comments thread is now closed.