Monday, October 26, 2015
The State of Bourbon Is Strong
For the last few years, sales of bourbon, rye, and other American whiskeys have been growing at home and overseas. Established producers are increasing their production capacity and launching new products. New producers are entering the field, some small, some not so small.
After a long period in the doldrums, American whiskey began to show signs of life about 25 years ago. One of the harbingers was the appearance of master distillers at tastings, whiskey shows, and other events. Usually kept close to their stills, master distillers were suddenly traveling the world to promote their company's brands. That pioneer generation has now mostly passed from the scene. Several were honored in 2015.
Even in an industry as time-hallowed as whiskey-making, 'innovation' is a driving force. But sometimes the old can be new again, as several producers demonstrated by reviving the bottled-in-bond designation, first used in 1897.
Although it's not over yet, 2015 has been an eventful year and The Bourbon Country Reader is devoting its current issue to a 'State of Bourbon' report for 2015, covering all of the subjects described above. Current subscribers have had the new issue (Volume 17, Number 1) for a couple of weeks. You can get yours by subscribing now.
The Bourbon Country Reader is America's oldest publication dedicated exclusively to American whiskey. Honoring tradition, it still comes to you on paper, in an envelope, via the USPS.
A subscription to The Bourbon Country Reader is still just $20 per year (six issues) for addresses in the USA, $25 for everyone else. The Bourbon Country Reader is always independent and idiosyncratic and has no distillery affiliation. It is published six times a year, or thereabouts. (We've been a bit lax of late. Those responsible have been sacked.)
Click here to subscribe with PayPal or any major credit card, or for more information. Click here for a free sample issue (in PDF format). Click here to open or download the free PDF document, "The Bourbon Country Reader Issue Contents in Chronological Order." (It's like an index.) For the record, this new one is our 97th.
If you want to catch up on what you've missed, bound back issue volumes are available for $20 each, or three for $50.
If you prefer to pay by check, make it payable to Made and Bottled in Kentucky, and mail it to Made and Bottled in Kentucky, 3712 N. Broadway, PMB 298, Chicago, IL 60613-4198. Checks drawn on U.S. banks only, please.