There has been a rumor going around that Maker's Mark, due to its tight supplies, is discontinuing every size except the 750 ml and 1 L. That seemed preposterous on its face, but since the shortage that fostered the ill-fated proof cut in February hasn't gone away, something might be behind the story.
Here's the scoop.
Maker's Mark is dealing with the shortage by limiting availability of the 1.75 L size. The 1.75 L size will be on strict allocation. The pipeline may run dry and stores may run out. At least for now, that should allow them to fill most orders for the other sizes.
This move hasn't been widely publicized but it is known within the industry, though as a rumor it got a bit distorted as rumors often do.
Today's two posts are related in that consumers in 2012 were buying whiskey barreled in 2007 and earlier, before the current growth spurt--first seen in 2010--took off. The record volume of bourbon being barreled now means producers expect (i.e., hope) that bourbon will still be booming in 2017 and beyond.