Wednesday, August 10, 2011

Triple-S Makes Micheladas Fast And Easy.


Back in May, I told you about my late-in-life discovery of La Michelada, a beer-based cocktail of which I have become a fan.

I still see my girl, Monique, before every Chicago Fire home game. She’s the only vendor at Toyota Park who makes them. In case you're a Fire fan and would like to try one, she’s behind section 109, just south of the foot long sausage stand.

The term “Michelada” can cover many different preparations. The kind Monique makes is like a beer Bloody Mary.

Shortly after I posted my Michelada piece, I heard from Juan and Sasha Sotelo, who live in Brownsville, Texas, where they make a product called Triple-S Michelada Mix. Monique must be from Brownsville too, because Triple-S is right on the money as far as what I expect from my Michelada.

The Sotelos tell me they’re approaching their one year anniversary and their product is flying off the shelves. They just scored a big contract with H.E.B., a local mega-mart. Good for them, they seem like a nice young couple.

A 32-ounce bottle of Triple-S sells for $7.99 in grocery stores, $8.99 in liquor stores. That’s enough for eight Micheladas, at four ounces of mix to twelve ounces of beer, the ratio they recommend.

They also recommend ice. It gets really, really hot in Brownsville.

Triple-S makes a tasty Michelada, it eliminates the need to buy a bunch of ingredients you might otherwise not use, and it’s quick and easy.

The Sotelos say they’d like to have distribution in Chicago. Maybe I should introduce them to Monique?

31 comments:

  1. Awesome mix.
    Greg, Houston

    ReplyDelete
  2. Found these to be great hot weather thirst quenchers when made with a big, hoppy IPA or APA like Boulevard or Sierra Nevada, and lots of ice.
    Ralph, New Haven MO

    ReplyDelete
  3. Tried this michelada mix on my recent trip to the Rio Grande Valley. Have never tasted anything like it before....amazing!!
    Mike, Baton Rouge

    ReplyDelete
  4. Bought this mix at HEB. Took it home and tried it with vodka as a bloody mary.....highly recommend it! Joe De La Cruz, Mcallen

    ReplyDelete
  5. The best Michelada Mix out there. Bennie, Houston, Tx. (South Side, baby!!)

    ReplyDelete
  6. Can someone post if they are selling in Dallas yet?

    ReplyDelete
  7. Already counting down to spring break just for that bottle. I believe just up to Houston Heb's. Peter, SMU

    ReplyDelete
  8. Went to HEB in Port Isabel, Tx and these things were selling like crazy during Memorial Day weekend. Wanted to know what all the buzz was about and ended up going back to purchase 5 more bottles to bring back to Austin. When will you guys be in HEB's over here?
    Samantha Vidal, UT Austin

    ReplyDelete
  9. 2 words....THE BEST.
    Lindsey Charles, San Antonio, Tx.

    ReplyDelete
  10. I just love drinking this mix. This is how my boyfriend and I have it. Fill tall glass with ice about 3/4 then shake Triple-S and slowly add about half-ways into glass. Add your beer and voila.
    I recommend a straw cause all the good stuff is in the bottom.
    P.S. Try it on olives and pickles too.

    Maritza and Dave, Amarillo College Badgers!!!!

    ReplyDelete
  11. oohh my gosh this is my favorite mix and my cousin from brownsville brings me a case every time he visits me to atlanta. only wish it would sell over here soon. oh well gotta keep bringing them to me jerry...lol......
    esmeralda jackson,
    atl

    ReplyDelete
  12. Well at least the Rio Grande Valley has something awesome other than drugs coming up north.
    George, Dallas, Tx.

    ReplyDelete
  13. To George from Dallas..
    Be careful cuz I heard thaat mix has crack in it...that's why it's so ADDICTING!! LOL
    Raulito, Edinburg High

    ReplyDelete
  14. In response to Lindsey Charles from San Antonio.....
    3 words---The Very Best!!
    Aurora Floyd,
    Jacksonville, Florida

    ReplyDelete
  15. Will be buying as many as those as possible when Labor Day comes around. Here we come SPI.
    Angel Flores,
    Port Aransas, Tx

    ReplyDelete
  16. This michelada mix is the bomb. I really think there is absolutely no competition that comes close to Triple-S. You don't have to add anything to it just your beer..I tried it with Dos Equis..ooohhh my God...truly mouthwatering and delicious.
    Cynthia Sepulveda,
    Lockhart, Tx (Bar-B-Que Capital of Texas)

    ReplyDelete
  17. It's fascinating to me that people keep finding this old post and commenting. Meanwhile, Monique is gone from Toyota Park and, of course, I can't get Triple-S here in Chicago, so I'm stuck making my own micheladas from scratch. Just made one last night, in fact.

    ReplyDelete
  18. I'm Dan from New Jersey. This red beer mix is delightful and tastes great with Sam Adams. Found it on eBay....great stuff.
    Dan, Scarlet Raiders, Rutgers-Newark

    ReplyDelete
  19. Nothing like one of these during a sunset listening to love songs. Love life!!
    Gayle, Austin, Tx

    ReplyDelete
  20. Being from California and now residing in Houston, Tx I've tried several different bottled ready-michelada mixes and this one by far is par excellence. A toast to the inventors!!!

    John Williams III

    ReplyDelete
  21. This is my 4th michelada from the bottle tonight and the mariachi has never sounded better. Congrats Steve and Mandy, may your life together last a lifetime.
    Jason, Best Man

    ReplyDelete
  22. Attended a wedding in Mcallen, Tx and after a long night of drinks had one of these micheladas the morning after to cure the hangover.....sure did the job. Where them tequilas at??
    Martin, San Jose, CA.

    ReplyDelete
  23. Finally found them here in San Antonio.....these things are flying off the shelf.
    L. Cabler, Spurs 4 Life

    ReplyDelete
  24. Incomparable taste. Very, very good michelada mix.
    Joanna Vieyra, Palm Beach

    ReplyDelete
  25. Traveling to South Texas for Christmas with the family and the best michelada mix....Priceless.
    The Rodriguez-Escalante Family Reunion 2012, Corpus Christi, Tx.

    ReplyDelete
  26. A case of Triple-S check, 3 cases of Dos Equis check and 3 bottles of Grey Goose check.....
    Let's get this party started.
    Jose, Rio Grande City

    ReplyDelete
  27. I just tried it and yes I can definitely say it's the best. Nice kick at the end.
    Miguel Luna, SA, Tx.

    ReplyDelete
  28. Jamas habia probado una michelada tan rica. La tomo todos los fines y me encanta. WOW. Que padre que es de Brownsville.

    Laura C.
    Reynosa, Tamps. Mex.

    ReplyDelete
  29. It's about time we got a good tasting michelada mix. Kudos to Brownsville, Texas!!
    Andy, Dallas

    ReplyDelete
  30. Just wanted to post that my hangover doesn't come around anymore. Thanks. Luis Garcia, from Laredo, Tx.

    ReplyDelete
  31. This comments thread is now closed.

    ReplyDelete