tag:blogger.com,1999:blog-840930092789285091.post1464393187483627366..comments2024-03-19T20:31:23.141-05:00Comments on The Chuck Cowdery Blog: MGP Launches First Brand: Metze's MedleyChuck Cowderyhttp://www.blogger.com/profile/12191121480961526039noreply@blogger.comBlogger5125tag:blogger.com,1999:blog-840930092789285091.post-1788579814006126292014-11-07T15:23:08.229-06:002014-11-07T15:23:08.229-06:00NOTE to MGP: If you release Metze's Medley to ...NOTE to MGP: If you release Metze's Medley to the public, I'll buy it, and I'll bet lots of other folks will do the same. <br /><br />I sure hope that this is a hint at things to come for MGP. Why shouldn't they get the credit for what they produce, and build their own brands? <br /><br />Why is it more interesting to buy MGP juice from an "artisanal rebottler" rather than directly from the distiller at a much more reasonable price point? I think it isn't. <br /><br />If folks in Indiana are thinking of going the "let's sell our own stuff with our own brands" route, I highly encourage them to do this. <br /><br />Regards,<br />DanAnonymousnoreply@blogger.comtag:blogger.com,1999:blog-840930092789285091.post-33684887328020862712014-11-07T10:29:39.058-06:002014-11-07T10:29:39.058-06:00Anonymous, a brand communicates the provenance of ...Anonymous, a brand communicates the provenance of an item, and Metze's Medley certainly is a brand owned by MGP. They indeed have entered the market with a product. Your point that it's not the "retail" market if they are donating the bottles to donors instead of accepting payment themselves does not change the branding of the product. No market is even necessary--for example, if I build a prototype of something, I can brand it as created by me even if I have no intention of ever giving it to anyone or ever creating a second copy of the prototype.<br /><br />Chuck, thanks for keeping us updated about MGP. Sounds like it might be a great bourbon I'll never taste.Alexnoreply@blogger.comtag:blogger.com,1999:blog-840930092789285091.post-50549652109350772352014-11-07T09:49:31.084-06:002014-11-07T09:49:31.084-06:00Maybe a little alarmist, maybe just prescient. Eit...Maybe a little alarmist, maybe just prescient. Either way I think despite all of the bad blood surrounding brands who are using MGP's products, MGP itself seems to have been quite modest in its modern incarnation and frankly I'd love to have a nice little collector's bottle to represent their unwittingly influential hand in the whiskey landscape.<br /><br />JakeAnonymousnoreply@blogger.comtag:blogger.com,1999:blog-840930092789285091.post-91743050943859398712014-11-07T06:57:11.233-06:002014-11-07T06:57:11.233-06:00At least one label will admit that the contents we...At least one label will admit that the contents were distilled in Indiana :)Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-840930092789285091.post-24777873019279504892014-11-06T20:24:59.312-06:002014-11-06T20:24:59.312-06:00Hi Chuck,
Since this special whiskey will be unava...Hi Chuck,<br />Since this special whiskey will be unavailable to the public, is it really fair to call it a "brand?" That seems to imply entry into the retail market, which they deny. Isn't "special bottling" more accurate? Or do you think that this is the start of something big for MGP, that is "competing with their customers?"<br />Regards<br />DanAnonymousnoreply@blogger.com